http://join.embello.com/influencer-faq/

How do I apply to be an influencer in one of your client campaigns?

INFLUENCER Q & A

The requirements vary per campaign, but our two minimum guidelines are: 1.) Influencers must have a minimum following of 10k, (this is because Story swipe-up links are essential for measuring ROI,) and 2.) Influencers must have a minimum engagement rate of 2-3%.

What are your minimum guidelines to be considered to participate in an influencer marketing campaign?

Simply sign up to join our influencer network at https://embello.com/influencers/ and you’ll automatically receive e-blasts to apply for our campaign opportunities.

Yes, if you submit your application for a campaign, we automatically receive it. You should receive an email from Laiza@embello.com notifying you we successfully received your form submission after sending your application. We receive tons of applications for our client campaigns and can’t individually respond to each of you, but are supremely grateful for your interest in participating.

I’ve applied for an Embello campaign in the past, but never heard back. Did you receive my application?

There are many variables that come into play when evaluating influencers for our client campaigns. These include: Your engagement rate, number of followers, location, your following’s overall demographic, your feed aesthetic, your profession/ industry/ niche/ areas of expertise, and much, much more. We present our narrowed list of interested influencers’ media kits to the brand who ultimately “Accepts” or “Declines” potential participants for campaign involvement.

How do you determine if an influencer is or isn’t a good fit?

Typically, each influencer campaign we run has 5 influencers who are participating. Campaigns normally promote a given product or service with a specific brand messaging and a call-to-action to share with their followers. Such CTA’s include: getting newsletter signups, promoting a sale or promo code, driving traffic to their website, and more--ultimately amplifying their social media presence, brand awareness, and (most importantly) increasing sales.

What’s a typical influencer campaign look like with Embello?

Of course! Start by working on your engagement. Post, like, and comment on others posts--and be sure to respond to those who’ve commented on yours! Increasing your social engagement is a great way to build your following. Once you hit the 10k mark, Instagram grants you access to their swipe-up feature, which immediately lets you direct your followers directly to a brand’s website, or Amazon shop page, to-the-trade sign-up form, and more. Having 10k followers is a minimum requirement for all of our campaigns. One last tip is to enhance the current content you’re sharing. You can do this by studying fellow influencers’ accounts, investing in a camera to take hi-resolution video and photos, keeping up with new social platform features and implementing hashtags to broaden your content’s reach.

Do you have any tips for influencers on how we can work toward being included in one of our campaigns?

MORE INFLUENCER RESOURCES:

How to connect with brands you want to work with

Tips to improve your social media marketing strategy

Why influencers and brands should focus on video content

Contact

hello@embello.com