Lamps Plus was seeking to work with home and design influencers to incorporate new lighting for the holidays. The brand was looking to obtain UGC it could use on it’s own social media, while increasing social engagement throughout the November and December months.
LAMPS PLUS
Lighting retailer.
ABOUT
CAMPAIGN GOAL
Lamps Plus grew brand awareness throughout the holidays with creative and strategic influencer content showcasing their lighting. Lamps Plus was able to generate unique, well-styled imagery for use throughout the holiday season and strategically target a specific demographic of home enthusiasts to boost engagement and sales.
THE RESULTS
11
CONTENT CREATED
ENGAGEMENTS
6,979
REACH
74,305
98,718
IMPRESSIONS
Their knowledge of the home industry combined with their streamlined tools made the workflow process run smoothly and we were able to sit back and only jump in when approvals were required.
Ivette Serrano, Sr. Public Relations & Social Media Manager
EXAMPLE OF CAMPAIGN DELIVERABLES
USER GENERATED CONTENT
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