The Design Home Tablescaping Launch partnered with design and lifestyle creators to introduce the app's new weekly table-styling feature, using real-life dining setups to inspire entertaining and drive holiday app installs.

Virtual room styling app with real-world home brands.

ABOUT

CAMPAIGN GOAL

The primary objective of the launch was to drive new app installs by introducing Design Home to an expanded audience of aspiring designers, hosts, and lifestyle enthusiasts. By leveraging trusted creator styling to showcase how the new weekly tablescaping feature sets Design Home apart from competitor apps, the campaign aimed to foster community trust, promote creative self-expression, and inspire early holiday party planning.

THE RESULTS

PIECES OF CONTENT POSTED

ENGAGEMENTS

31,998

IMPRESSIONS

1,000,104

EXAMPLE OF CAMPAIGN DELIVERABLES

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MEYER CANADA

Cookware manufacturer.