The Small Changes, Big Impact campaign highlights how curated product upgrades elevate residential spaces by partnering with interior designers and home creators to showcase high-end fixtures from Ferguson Home’s premier brand portfolio.

Premier luxury kitchen and bath destination.

ABOUT

CAMPAIGN GOAL

The primary goal of the Small Changes, Big Impact campaign was to drive awareness and consideration for Ferguson Home’s portfolio of preferred brands by demonstrating how targeted fixture upgrades can completely transform a space. By partnering with trusted interior designers and home creators to execute multi-product room refreshes in real-world settings, the campaign aimed to showcase brand versatility, inspire consumer purchase intent, and establish Ferguson Home as the ultimate destination for curated, high-impact design solutions.

THE RESULTS

PIECES OF CONTENT POSTED

ENGAGEMENTS

10,703

IMPRESSIONS

412,862

EXAMPLE OF CAMPAIGN DELIVERABLES

USER GENERATED CONTENT

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